Sunarjo, W. A., Siti Nurhayati, Faillah Salwa Adn, Danang Satrio and M. Sigit Taruna (2026) “Building Trust and Convenience: How Online Reviews, Ratings, and Ease of Use Drive Fashion Purchase Decisions”, International Journal of Management, Economic, Business and Accounting, 5(1), pp. 14–31. doi: 10.58468/ijmeba.v5i1.219.